“Activating the culture”: A path from values to everyday behaviors
Most cultural transformation programs don’t change very much.
What’s usually missing is a chance for employees to work out how the values applied to their particular job and context; to actually experience what it would feel like to be “One Company”; to provide at least some answers to “What’s in it for me?”.
Social learning programs can close these gaps, particularly when they have three specific elements.
Touching the treadmill
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